The Iron Man film series consists of two superhero films based on the fictional Marvel Comics character of the same name. Directed by Jon Favreau, the film stars Robert Downey Jr. as Tony Stark, a billionaire industrialist and master engineer who builds a powered exoskeleton and becomes the technologically advanced superhero, Iron Man. Gwyneth Paltrow plays his personal assistant Pepper Potts, Terrence Howard plays military liaison James Rhodes.
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- The Iron Man film series consists of two superhero films based on the fictional Marvel Comics character of the same name. Directed by Jon Favreau, the film stars Robert Downey Jr. as Tony Stark, a billionaire industrialist and master engineer who builds a powered exoskeleton and becomes the technologically advanced superhero, Iron Man. Gwyneth Paltrow plays his personal assistant Pepper Potts, Terrence Howard plays military liaison James Rhodes. The film was in development since 1990 at Universal Studios, 20th Century Fox, and New Line Cinema, before Marvel Studios reacquired the rights in 2006. Marvel put the project in production as its first self-financed film. Favreau signed on as director, aiming for a naturalistic feel, and he chose to shoot the film primarily in California, rejecting the East Coast setting of the comics to differentiate the film from numerous superhero films set in New York City-esque environments. During filming, the actors were free to create their own dialogue because pre-production was focused on the story and action. Rubber and metal versions of the armors, created by Stan Winston's company, were mixed with computer-generated imagery to create the title character. Marvel Studios and Paramount Pictures, the distributor, planned a $50 million marketing campaign for the film, which was modeled on Paramount's successful promotion of Transformers; Hasbro and Sega sold merchandise, and product placement deals were made with Audi, Burger King, LG and 7-Eleven. Reviews were mostly positive, particularly praising Downey's performance. Downey, Favreau and Paltrow will return in the sequel Iron Man 2, scheduled for release on May 7, 2010. Downey also made a cameo appearance as Stark in The Incredible Hulk.
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- "We worked with Michael Crichton's researchers to find a grounded realistic way to deal with the suit. The idea was he needed the suit to stay alive. He's the same guy we used with ''Spider-Man 2'' to come up with Doc Ock's inhibitor chips and what the arms are made of and how they work. [...] Mandarin was an Indonesian terrorist who masqueraded as a rich playboy who Tony knew."
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- —Alfred Gough on his draft for Nick Cassavetes's and New Line's aborted version
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- Marvel Enterprises
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- The Iron Man film series consists of two superhero films based on the fictional Marvel Comics character of the same name. Directed by Jon Favreau, the film stars Robert Downey Jr. as Tony Stark, a billionaire industrialist and master engineer who builds a powered exoskeleton and becomes the technologically advanced superhero, Iron Man. Gwyneth Paltrow plays his personal assistant Pepper Potts, Terrence Howard plays military liaison James Rhodes.
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