In the fields of strategic management, marketing strategy, and operational strategy, digital strategy is the process of specifying an organization's vision, initiatives and processes in order to deploy their online assets in a manner which maximizes the business benefits they provide to the organization.

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  • In the fields of strategic management, marketing strategy, and operational strategy, digital strategy is the process of specifying an organization's vision, initiatives and processes in order to deploy their online assets in a manner which maximizes the business benefits they provide to the organization.
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  • In the fields of strategic management, marketing strategy, and operational strategy, digital strategy is the process of specifying an organization's vision, initiatives and processes in order to deploy their online assets in a manner which maximizes the business benefits they provide to the organization.
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  • Digital strategy
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