Brandweek was a weekly American marketing trade publication. First published in 1986 as Adweek's Marketing Week, the publication changed its name in 1992 after facing a legal threat from the UK's Marketing Week magazine. Brandweek coverd the world of marketing from big-budget ad campaigns to under-the-radar guerrilla efforts. The publication is part of the AdweekMedia Group of magazines owned by The Nielsen Company. It published 46 print issues a year in addition to Brandweek.

PropertyValue
dbpedia-owl:abstract
  • Brandweek was a weekly American marketing trade publication. First published in 1986 as Adweek's Marketing Week, the publication changed its name in 1992 after facing a legal threat from the UK's Marketing Week magazine. Brandweek coverd the world of marketing from big-budget ad campaigns to under-the-radar guerrilla efforts. The publication is part of the AdweekMedia Group of magazines owned by The Nielsen Company. It published 46 print issues a year in addition to Brandweek. com and a series of e-mail newsletters focusing on shopper, digital, Hispanic and green marketing. It was merged into Adweek in 2011. Brandweek's flagship properties included Superbrands and Marketer of the Year. In January 2009, it launched its blog Brandfreak, which took an irreverent look at the world of marketing and branding.
dbpedia-owl:editorTitle
  • Chief editor
dbpedia-owl:genre
dbpedia-owl:issn
  • 1064-4318
dbpedia-owl:wikiPageExternalLink
dbpprop:category
dbpprop:editor
  • Todd Wasserman
dbpprop:editorTitle
  • Chief editor
dbpprop:finaldate
  • 2011 (xsd:integer)
dbpprop:frequency
  • Weekly
dbpprop:issn
  • 1064 (xsd:integer)
dbpprop:language
  • English
dbpprop:publisher
  • e5 Global Media
dbpprop:title
  • Brandweek
dbpprop:website
dbpprop:wikiPageUsesTemplate
dcterms:subject
rdf:type
rdfs:comment
  • Brandweek was a weekly American marketing trade publication. First published in 1986 as Adweek's Marketing Week, the publication changed its name in 1992 after facing a legal threat from the UK's Marketing Week magazine. Brandweek coverd the world of marketing from big-budget ad campaigns to under-the-radar guerrilla efforts. The publication is part of the AdweekMedia Group of magazines owned by The Nielsen Company. It published 46 print issues a year in addition to Brandweek.
rdfs:label
  • Brandweek
owl:sameAs
foaf:homepage
foaf:name
  • Brandweek
foaf:page
is owl:sameAs of
is foaf:primaryTopic of