AppNexus is a New York City-based company that provides a platform specializing in real-time online advertising. As of 2010, the company auctions more than four billion ads per day on a real-time basis. AppNexus offers online auction infrastructure and technology for data management, optimization, financial clearing and support for directly negotiated advertising campaigns. It integrates with advertising sources including Google's DoubleClick, Microsoft's AdECN, and aggregators.

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dbpedia-owl:abstract
  • AppNexus is a New York City-based company that provides a platform specializing in real-time online advertising. As of 2010, the company auctions more than four billion ads per day on a real-time basis. AppNexus offers online auction infrastructure and technology for data management, optimization, financial clearing and support for directly negotiated advertising campaigns. It integrates with advertising sources including Google's DoubleClick, Microsoft's AdECN, and aggregators. It operates out of multiple data centers, including one in Amsterdam serving Europe and the Middle East, in a facility shared with Equinix.
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  • 2007-01-01 00:00:00 (xsd:date)
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  • Brian O'Kelley
  • Michael Rubenstein
  • Mike Nolet
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  • AppNexus is a New York City-based company that provides a platform specializing in real-time online advertising. As of 2010, the company auctions more than four billion ads per day on a real-time basis. AppNexus offers online auction infrastructure and technology for data management, optimization, financial clearing and support for directly negotiated advertising campaigns. It integrates with advertising sources including Google's DoubleClick, Microsoft's AdECN, and aggregators.
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