American Trad (also known as AmerTrad or simply Trad in the United States) is a men's clothing style created and christened on the Internet in 2004. It is influenced by early Brooks Brothers clothes and its amalgam of Anglo-American style; as well as by the natural-shouldered Ivy League clothing style of the 1920s to 1960s. For this reason, American Trad is sometimes considered by some akin to the preppy look, although stylistcally there are many differences.

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  • American Trad (also known as AmerTrad or simply Trad in the United States) is a men's clothing style created and christened on the Internet in 2004. It is influenced by early Brooks Brothers clothes and its amalgam of Anglo-American style; as well as by the natural-shouldered Ivy League clothing style of the 1920s to 1960s. For this reason, American Trad is sometimes considered by some akin to the preppy look, although stylistcally there are many differences. It is more like a revisionist interpretation of the classic American "Ivy League" look which picks and chooses elements of that style to present as a pastiche of traditional American menswear. The American Trad style includes elements such as the three-button rolled to two ("3/2" for short) sack fit blazers and suits, plain front trousers, Oxford cloth button down shirts, silk ties, and loafers made by Alden, Allen-Edmonds, Bass (the Weejun) and other American shoe manufacturers. A look similar to American Trad appears in Italian films of 1950s and 1960s, and within the British mod subculture of the same period. J. Press, a men's clothier from New Haven, Connecticut, exemplifies the style, and its clothing style is claimed by some to have changed little since 1902, although documentary evidence from the J. Press archives makes that claim look very strange. Stores such as O'Connell's in Buffalo, New York, and Cable Car Clothiers of San Francisco, California are examples of the few stores that also offer clothing in the American Trad style. Although American Trad seeks to associate itself with New England mainstream WASP culture, notable adherents have included authors and journalists such as F. Scott Fitzgerald, John O'Hara, Ralph Ellison, the early Jack Kerouac, William F. Buckley, Jr. ,George Frazier, and George Plimpton. The look was also adopted by outsiders, jazz musicians such as Miles Davis and Chet Baker, who bought their clothes from The Andover Shop in Harvard Square, Cambridge, Massachusetts, or so 'Trad' fans would like to claim, although none of the above would recognise the construct or the name 'Trad'. Devotees of American Trad discuss the style on the "Trad" Sub-forum of the "Ask Andy About Clothes" website where the construct was first created in September 2004.
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  • American Trad (also known as AmerTrad or simply Trad in the United States) is a men's clothing style created and christened on the Internet in 2004. It is influenced by early Brooks Brothers clothes and its amalgam of Anglo-American style; as well as by the natural-shouldered Ivy League clothing style of the 1920s to 1960s. For this reason, American Trad is sometimes considered by some akin to the preppy look, although stylistcally there are many differences.
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  • American Trad
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