Alfred Nu Steele (April 24, 1900 – April 19, 1959) was an American soft drink businessman. He graduated from Northwestern University in 1923, where he played football, and became an ad executive. He first worked for the Coca-Cola Company, as vice president of marketing.He later became the CEO of the Pepsi-Cola Company in 1949. Under his management, sales tripled between 1955–1957. He reduced the sugar content of the sodas and introduced Pepsi products to third world countries.

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dbo:abstract
  • Alfred Nu Steele (April 24, 1900 – April 19, 1959) was an American soft drink businessman. He graduated from Northwestern University in 1923, where he played football, and became an ad executive. He first worked for the Coca-Cola Company, as vice president of marketing.He later became the CEO of the Pepsi-Cola Company in 1949. Under his management, sales tripled between 1955–1957. He reduced the sugar content of the sodas and introduced Pepsi products to third world countries. He worked for Pepsi until his death from a heart attack in April 1959.He was the fourth and last husband of actress Joan Crawford (married May 10, 1955 in Las Vegas). Herbert L. Barnet, Steele's handpicked successor as chairman and CEO, appointed her to the Board of Directors. In Joan Crawford's later career, product placement for Pepsi can be seen in several films, including Strait-Jacket (1964) and Berserk! (1967) Crawford would remain on the Board of Directors of Pepsi-Cola Company until her forced retirement in 1973. The two had their ashes interred in a crypt together upon Crawford's death in 1977. They are interred in Ferncliff Cemetery in Hartsdale, New York. His crypt marker incorrectly lists his middle initial as "M" for no explained reason. (en)
  • Alfred N. Steele (Nashville, 24 april 1901 - New York City, 6 april 1959) was een Amerikaans zakenman. In 1923 satudeerde hij af aan Northwestern University en trad in dienst bij Coca Cola. Later stapte hij over naar Pepsi, waarvan hij in 1949 CEO werd. In 1955 trouwde hij met de filmster Joan Crawford. Het was zijn eerste en haar vierde huwelijk. (nl)
dbo:birthDate
  • 1900-04-24 (xsd:date)
dbo:birthPlace
dbo:birthYear
  • 1900-01-01 (xsd:date)
dbo:deathDate
  • 1959-04-19 (xsd:date)
dbo:deathPlace
dbo:deathYear
  • 1959-01-01 (xsd:date)
dbo:occupation
dbo:spouse
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  • 788930 (xsd:integer)
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  • 683079967 (xsd:integer)
dbp:birthDate
  • 1900-04-24 (xsd:date)
dbp:birthPlace
  • Nashville, Tennessee, U.S. (en)
dbp:dateOfBirth
  • 1900-04-24 (xsd:date)
dbp:dateOfDeath
  • 1959-04-19 (xsd:date)
dbp:deathDate
  • 1959-04-19 (xsd:date)
dbp:deathPlace
  • New York City, New York, U.S. (en)
dbp:name
  • Alfred Nu Steele (en)
  • Steele, Alfred Nu (en)
dbp:occupation
  • CEO of Pepsi Cola (en)
dbp:placeOfBirth
dbp:placeOfDeath
dbp:shortDescription
  • American businessman (en)
dbp:spouse
dc:description
  • American businessman (en)
  • American businessman
dct:subject
rdf:type
rdfs:comment
  • Alfred N. Steele (Nashville, 24 april 1901 - New York City, 6 april 1959) was een Amerikaans zakenman. In 1923 satudeerde hij af aan Northwestern University en trad in dienst bij Coca Cola. Later stapte hij over naar Pepsi, waarvan hij in 1949 CEO werd. In 1955 trouwde hij met de filmster Joan Crawford. Het was zijn eerste en haar vierde huwelijk. (nl)
  • Alfred Nu Steele (April 24, 1900 – April 19, 1959) was an American soft drink businessman. He graduated from Northwestern University in 1923, where he played football, and became an ad executive. He first worked for the Coca-Cola Company, as vice president of marketing.He later became the CEO of the Pepsi-Cola Company in 1949. Under his management, sales tripled between 1955–1957. He reduced the sugar content of the sodas and introduced Pepsi products to third world countries. (en)
rdfs:label
  • Alfred Steele (en)
  • Alfred Steele (nl)
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foaf:givenName
  • Alfred Nu (en)
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foaf:name
  • Alfred Nu Steele (en)
  • Steele, Alfred Nu (en)
foaf:surname
  • Steele (en)
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