AdGooroo is a market research company for search engine advertisers. AdGooroo monitors Google, Yahoo, MSN, Baidu, AOL, Ask, Nevar (South Korea), and Seznam (Czech Republic) for paid search, natural rankings, and potential trademark infringement activity. AdGooroo also monitors Yahoo, Microsoft, Google AdSense, Go, and other networks for display advertising activity.
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- AdGooroo is a market research company for search engine advertisers. AdGooroo monitors Google, Yahoo, MSN, Baidu, AOL, Ask, Nevar (South Korea), and Seznam (Czech Republic) for paid search, natural rankings, and potential trademark infringement activity. AdGooroo also monitors Yahoo, Microsoft, Google AdSense, Go, and other networks for display advertising activity. The AdGooroo service is a commercial platform whereby customers pay a monthly service fee to access data reports for the industry vertical. AdGooroo is of value to internet marketers because it gives them third-party data about both their own as well as their competitors' search engine activity. This data includes: Budget and traffic estimates for all known advertisers Rankings of all websites in both paid and natural search results Lists of competitors' keywords Historical ad archive Benchmarking of any two companies Contribution of search activity to brand awareness Metrics indicating level of historical competition (seasonality) AdGooroo releases quarterly estimates of search engine advertising activity. These estimates are widely used for guidance in predicting quarterly revenue figures.
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- Ed Fleming, CFO
- Richard Stokes, CEO, Founder, Chief Gooroo
- Robin Simkins, EVP Client Services
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- AdGooroo is a market research company for search engine advertisers. AdGooroo monitors Google, Yahoo, MSN, Baidu, AOL, Ask, Nevar (South Korea), and Seznam (Czech Republic) for paid search, natural rankings, and potential trademark infringement activity. AdGooroo also monitors Yahoo, Microsoft, Google AdSense, Go, and other networks for display advertising activity.
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