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Benton & Bowles (B&B) was a New York-based advertising agency founded by William Benton and Chester Bowles in 1929. One of the oldest agencies in the United States, and frequently one of the 10 largest, it merged with D'Arcy-MacManus Masius in 1985, and continued business until a reorganization in 2002.

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  • Benton & Bowles (en)
  • Benton & Bowles (fr)
  • Benton & Bowles (it)
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  • Benton & Bowles (B&B) was a New York-based advertising agency founded by William Benton and Chester Bowles in 1929. One of the oldest agencies in the United States, and frequently one of the 10 largest, it merged with D'Arcy-MacManus Masius in 1985, and continued business until a reorganization in 2002. (en)
  • Benton & Bowles est une agence de publicité américaine, fondée par Chester Bowles et William Benton en 1929. Elle était la 6e plus grande agence publicitaire au monde en 1935. L'agence a contribué à l'essor de la radio à l'époque, Benton & Bowles ayant popularisé les soap opera radiophoniques pour promouvoir les produits de leurs clients. Benton & Bowles a fusionné avec D'Arcy-MacManus Masius en 1985, puis avec Leo Burnet, pour finalement être racheté par Publicis. (fr)
  • La Benton & Bowles è stata una tra le più importanti agenzie pubblicitarie statunitensi. (it)
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  • Benton & Bowles (en)
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  • Benton & Bowles (en)
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defunct
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  • United States (en)
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  • Advertising (en)
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  • Benton & Bowles (B&B) was a New York-based advertising agency founded by William Benton and Chester Bowles in 1929. One of the oldest agencies in the United States, and frequently one of the 10 largest, it merged with D'Arcy-MacManus Masius in 1985, and continued business until a reorganization in 2002. (en)
  • Benton & Bowles est une agence de publicité américaine, fondée par Chester Bowles et William Benton en 1929. Elle était la 6e plus grande agence publicitaire au monde en 1935. L'agence a contribué à l'essor de la radio à l'époque, Benton & Bowles ayant popularisé les soap opera radiophoniques pour promouvoir les produits de leurs clients. Benton & Bowles a fusionné avec D'Arcy-MacManus Masius en 1985, puis avec Leo Burnet, pour finalement être racheté par Publicis. (fr)
  • La Benton & Bowles è stata una tra le più importanti agenzie pubblicitarie statunitensi. (it)
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