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"Avant-Garde and Kitsch" is the title of a 1939 essay by Clement Greenberg, first published in the Partisan Review, in which he claimed that avant-garde and modernist art was a means to resist the "dumbing down" of culture caused by consumerism. The term "kitsch" came into use in the 1860s or 1870s in Germany's street markets, and referred to pictures that were cheap, popular, and marketable. Greenberg considers kitsch to be "ersatz culture," a simulacrum of high culture that adopts many of its exterior trappings but none of its subtleties.

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  • Avant-Garde and Kitsch (en)
  • Avant-Garde and Kitsch (it)
  • Avant-garde et Kitsch (fr)
  • Авангард и китч (ru)
  • 前卫与媚俗 (zh)
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  • "Avant-Garde and Kitsch" is the title of a 1939 essay by Clement Greenberg, first published in the Partisan Review, in which he claimed that avant-garde and modernist art was a means to resist the "dumbing down" of culture caused by consumerism. The term "kitsch" came into use in the 1860s or 1870s in Germany's street markets, and referred to pictures that were cheap, popular, and marketable. Greenberg considers kitsch to be "ersatz culture," a simulacrum of high culture that adopts many of its exterior trappings but none of its subtleties. (en)
  • Avant-garde et Kitsch (Avant-garde and Kitsch) est un essai du critique d'art et critique littéraire américain Clement Greenberg, paru en 1939 dans Partisan Review. (fr)
  • Avant-garde and kitsch è un saggio di Clement Greenberg, pubblicato dall'autore nel 1939 sulla rivista Partisan Review. (it)
  • 《前卫与媚俗》(英語:Avant-Garde and Kitsch)是1939年克莱门特·格林伯格发表的一篇文章,该文首次发表在《党派评论》,他在文中声称,前衛和现代主义艺术是抵制由消費主義导致的文化“”的一种手段。 “kitsch”(媚俗)一词自1860或1870年代起在德国的街头市场为人们使用。 (zh)
  • «Авангард и китч» (англ. «Avant-Garde and Kitsch») — эссе американского арт-критика Клемента Гринберга, впервые опубликованное в 1939 году в левом троцкистском журнале «Partisan Review», принесшее автору широкую известность. Принадлежит к классике художественной критики XX века. (ru)
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  • "Avant-Garde and Kitsch" is the title of a 1939 essay by Clement Greenberg, first published in the Partisan Review, in which he claimed that avant-garde and modernist art was a means to resist the "dumbing down" of culture caused by consumerism. The term "kitsch" came into use in the 1860s or 1870s in Germany's street markets, and referred to pictures that were cheap, popular, and marketable. Greenberg considers kitsch to be "ersatz culture," a simulacrum of high culture that adopts many of its exterior trappings but none of its subtleties. (en)
  • Avant-garde et Kitsch (Avant-garde and Kitsch) est un essai du critique d'art et critique littéraire américain Clement Greenberg, paru en 1939 dans Partisan Review. (fr)
  • Avant-garde and kitsch è un saggio di Clement Greenberg, pubblicato dall'autore nel 1939 sulla rivista Partisan Review. (it)
  • «Авангард и китч» (англ. «Avant-Garde and Kitsch») — эссе американского арт-критика Клемента Гринберга, впервые опубликованное в 1939 году в левом троцкистском журнале «Partisan Review», принесшее автору широкую известность. Принадлежит к классике художественной критики XX века. В эссе раскрывается, как современная Гринбергу эпоха в рамках одной культурной традиции сочетает в себе два несоразмерных и противостоящих друг другу явления культуры — авангард и китч. Авангард при этом преподносится как локомотив подлинного искусства, а китч — как пагубная для искусства сила, вторгшаяся во все сферы жизни. (ru)
  • 《前卫与媚俗》(英語:Avant-Garde and Kitsch)是1939年克莱门特·格林伯格发表的一篇文章,该文首次发表在《党派评论》,他在文中声称,前衛和现代主义艺术是抵制由消費主義导致的文化“”的一种手段。 “kitsch”(媚俗)一词自1860或1870年代起在德国的街头市场为人们使用。 (zh)
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