Mutual Broadcasting System
"Mutual makes music" with Perry Como and Eddie Fisher in 1954, the twilight of live entertainment and music on network radio.
Mutual Broadcasting System - Perry Como 1954a.jpg
Mutual Broadcasting System - Eddie Fisher 1954a.jpg
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Lynn Meyer
Richard DeVos
Nick Kiernan
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Westwood One vice president of affiliate relations, on the 1999 retirement of the "Mutual News" name
president of the Intermountain Network/KALL, on their March 1959 disaffiliation from Mutual
When I entered this business, everybody I'd meet wanted to talk to me about O&O's and I remember the first staff meeting I ever had at Mutual after we bought it, and I went in and I met everybody, and they said, "What about O&O's?" And I remember my answer was, "What's an O&O?" Well they all kind of laughed. Then they all told me that that was the way to go. We had to own a bunch of radio stations. Well, I didn't buy a network to think I had to buy a bunch of radio stations—I thought I'd already bought something.
Mutual apparently refuses to believe that we have disaffiliated. We are sympathetic to their problem, but we have definitely affiliated with ABC Radio.
"In this world of media brand names, there's so much synergy that's involved, and Mutual had to hang out there by itself. It was very hard to support it."
شركة أمريكية
Desaparecida cadena radial de Estados Unidos
former radio broadcasting network